AI visibility audit

When travelers ask AI where to stay, does your property show up?

See exactly where your hotel stands in answer engine results, then get the actionable steps to close the gaps and capture demand others are missing.

  • Identify gaps in your AI visibility today
  • Uncover recommendations to grow direct revenue
  • Benchmark your property against competitors
Request your audit

Get your free AI visibility audit.

By submitting, you agree to receive communication from GCommerce. We respect your inbox.

Trusted by leading hospitality brands

Boston Harbor Hotel
The Lenox Hotel
Preferred Hotels & Resorts
Eau Palm Beach Resort & Spa
Meadowood Napa Valley
XV Beacon
The Brown Hotel
Historic Hotels of America

Inside the report

What the AI visibility audit reveals.

Five connected lenses on your property's presence inside the engines now shaping how travelers choose where to stay.

01

AI visibility score

A measurement showing whether your property appears in AI-generated travel queries and recommendation responses.

02

Search intent coverage

See where you appear across real traveler prompts: best hotels, amenities, audience match, and experience-based searches.

03

Structured data readiness

We evaluate whether AI can read, understand, and classify your digital content, the clean data foundation hospitality requires.

04

Sentiment and reputation

AI tools pull from reviews and reputation signals across the web. See how that sentiment influences your visibility.

05

Competitive positioning

We identify which competing properties AI recommends and how your visibility compares head to head.

What is AI visibility

The next stage of SEO has arrived.

AI visibility snapshot
ChatGPT mentions34%
Perplexity answers21%
Google AI Overviews47%
Gemini citations18%

Instead of optimizing only for search engines, AI visibility prepares your digital presence for the models now generating travel recommendations.

AI systems rely on structured data, content clarity, reputation signals, and context to determine which properties they surface. If your information is incomplete or inconsistent, AI tools simply skip you.

Our answer engine optimization audit shows whether your hotel is being recognized, interpreted, and recommended, and what to do if it is not.

Why it matters

Why an AI visibility audit is essential.

01

AI answers are the new page 1

If you are not included in the answer, travelers will not find you.

02

AI relies on structure and clarity

Clean, centralized data is the foundation of answer engine optimization.

03

AI search adoption is accelerating

Hotels need to show up where guests are actually looking, right now.

04

You cannot improve what you cannot measure

A full assessment of your current visibility and the steps to take next.

What you receive

Your AI visibility audit report.

Every recommendation follows our clear, calm, confident brand voice, and arrives ready for your team to act on this quarter.

01

AI visibility scoring

A clear, measurable benchmark of how often your property surfaces in AI-generated answers.

02

AI query testing results

Real traveler prompts tested across ChatGPT, Gemini, Perplexity and Google AI Overviews.

03

Structured data evaluation

An audit of the schema, metadata, and content signals that AI engines depend on.

04

Sentiment and reputation insights

How your reviews and brand mentions are shaping AI recommendations today.

05

Recommended next actions

A prioritized roadmap of what to fix, what to expand, and where to invest first.

06

Priority fixes to apply now

Quick, high-leverage updates your team can make this quarter to boost visibility.

07

Deeper optimization opportunities

Strategic plays that compound. Content, data, and reputation working in concert.

Ready when you are

See if your property shows up in AI search.

Travelers are already using AI for trip planning. Make sure your property is part of the recommendations.

Request your free audit